Children's Vitamins & More

Roughly 70% of children in the U.S. are significantly lacking in at least one essential nutrient, which can have direct effects on their overall health and academic performance. To help ensure your child receives the nutrients they need, consider these regularly recommended supplements for kids:

Probiotics:
Probiotics can help establish and maintain a healthy microbiome balance, which is important for proper nutrient absorption and overall growth, development, and immune function.* Specific research-supported probiotics, tailored for children, are believed to support gut health and immune defenses.* It is advisable to consult with your healthcare practitioner to determine the most suitable probiotics for your child’s needs.

Vitamins and Minerals:
Children are at an increased risk of micronutrient insufficiencies, which is particularly concerning because these nutrients play vital roles in cognitive function, overall brain health, energy production, and immune health.* While obtaining nutrition from food is the gold standard, vitamin and mineral supplements offer the advantages of being easy and convenient to take. This is especially helpful for kids, whose picky eating habits, poor food choices, and small appetites mean many don’t meet the daily recommendations for vitamins A, C, D, and E, as well as minerals like calcium and magnesium. Studies show that school-aged children who consumed either a single or multiple micronutrient supplement were significantly less likely to have nutritional insufficiencies than children who didn’t.* A high-quality daily multivitamin that contains both vitamins and minerals can help fill any nutritional gaps that their diet may be lacking.

Omega-3s:
Omega-3s, EPA and DHA, are critical to the structure and function of every cell in the human body.* They are especially important for the development of children’s brains and eyes, and play key roles in learning, focus, immune health, and mood regulation.* However, research shows that many kids and teens have omega-3 levels well below the recommended amount, with many consuming less than half of what they need. While omega-3s are found in cold-water, oily fish, most kids do not regularly eat this type of fish. As a result, ensuring they get enough omega-3s through supplementation is crucial for their growth, development, immune health, and mental well-being.*

Vitamin D:
Vitamin D insufficiency is a widespread concern, particularly among children and teens. Vitamin D is crucial for more than just bone health—it supports multiple systems in the body, including the immune, cardiovascular, and nervous systems.* It plays a key role in immune function.* Vitamin D also supports the production of serotonin, a neurotransmitter essential for mental well-being, which is why it’s linked to mood regulation and emotional health.* Given its important roles in immune defense, mental health, and overall well-being, ensuring adequate Vitamin D levels is crucial for children and teens, particularly during growth and development years.

Vitamin C:
Given the fast-paced growth and development that occurs during childhood and adolescence, a sufficient intake of vitamin C is crucial for overall health.*
Vitamin C’s many roles include:

• Supports a healthy immune system*
• Supports the production of collagen—which is important to growth and repair of tissues, including skin, muscles, and bones*
• Provides antioxidant support for cells*
• Supports healthy skin and gums*

Since the body doesn’t produce or store vitamin C, it’s important for kids and teens to get enough through supplementation.

Yes, gummy vitamins can be an effective way to supplement your child’s nutrition, especially if they have difficulty swallowing pills or dislike the taste of traditional vitamins. They provide essential nutrients in a fun, easy-to-take form, which can help ensure your child gets the vitamins and minerals they need for healthy growth and development.*

However, it's important to note that not all gummy vitamins are created equal. Some may contain artificial ingredients and only small amounts of essential vitamins and minerals. It's crucial to choose high-quality products and look for supplements that are third-party tested to verify that they meet quality, dose, and safety standards. Additionally, gummy vitamins should not replace a well-rounded diet but rather serve as a supplement to fill any nutritional gaps. As a note, gummies, capsules, soft gels, and tablets are not suitable for children under the age of 3. As with any supplement, it’s always a good idea to consult your kid’s healthcare practitioner to ensure you're choosing the right vitamin regimen for their specific health needs.

It can sometimes be challenging to know if your child is getting all the nutrients they need, but there are a few signs to look out for:

1. Growth and Development: If your child is growing at a healthy rate and meeting developmental milestones (such as physical, cognitive, and social skills), they are likely getting the right nutrition. However, delays in growth or development could signal potential insufficiencies.
2. Energy Levels: Kids with a balanced diet usually have consistent energy levels throughout the day. If your child is frequently fatigued, has trouble concentrating, or seems lethargic, it could be a sign they’re not getting enough essential vitamins and minerals.
3. Skin, Hair, and Nails: Healthy skin, strong nails, and shiny hair are often indicators of good nutrition. Dry skin, brittle nails, or hair loss may suggest a nutrient insufficiency.
4. Immune Function: Feeling under the weather can sometimes indicate a lack of important nutrients that support a strong immune system.
5. Behavior and Mood: A well-balanced diet can support stable moods and mental focus. Persistent irritability, nervousness, or difficulty concentrating might be related to nutrient gaps.

If you're concerned about your child's nutrition status, a visit to their healthcare practitioner can help identify any insufficiencies and whether supplementation can support them.

Probiotics can help establish and maintain a healthy microbiome balance, which is important for proper nutrient absorption and overall growth, development, and immune function.* Specific research-supported probiotics, tailored for children, are believed to support gut health, and immune defenses.* It is advisable to consult with your healthcare practitioner to determine the most suitable probiotics for your child’s needs

Omega-3s, EPA and DHA, are critical to the structure and function of every cell in the human body.* They are especially important for the development of children's brains and eyes, and play key roles in learning, focus, immune health, and mood regulation.* However, research shows that many kids and teens have omega-3 levels well below the recommended amount, with many consuming less than half of what they need. While omega-3s are found in cold-water, oily fish, most kids do not regularly eat this type of fish. As a result, ensuring they get enough omega-3s through supplementation is crucial for their growth, development, immune health, and mental well-being.*

When choosing a children's multivitamin, there are several key factors to consider to ensure the supplement is both safe and effective for your child. Here are some important things to look for:

• Age Range: Multivitamins are formulated to meet the specific nutritional needs of children at different stages of development. Look for one that's intended for your child’s specific age group (e.g., school-age children, teens).
• Dosage and Serving Size: Make sure the serving size matches your child’s age and appetite. Some vitamins are in the form of chewables, liquids, gummies, or tablets.
• Contains Essential Nutrients:
  • Vitamins: Vitamin D, Vitamin A, Vitamin C & B Vitamins
  • Minerals: Calcium, Iron, Magnesium, Zinc, Iodine, Selenium, Copper
• Third-Party Testing: Look for vitamins that are third-party tested to verify that they meet quality, dose, and safety standards.
• Free from Chemical Additives: The supplement should be free from artificial colors, preservatives, and unnecessary fillers.
• Allergen-Free: Make sure the product is free from allergens if your child has sensitivities (e.g., gluten, dairy, soy, nuts).
• Research the Brand: Opt for brands that have a good reputation for quality and safety. Look for brands that are known for manufacturing child-specific supplements and have positive reviews from parents and healthcare practitioners.
• Tailored Recommendations: Your child's specific health needs might require a customized approach, so it's always a good idea to consult with your healthcare practitioner before selecting a multivitamin. They can guide you on any specific insufficiencies or needs based on your child's health and diet.

While you can begin giving your child supplements from birth, it’s important to first consult with your healthcare practitioner. They can help assess whether supplements are necessary and guide you in choosing the right ones based on your child’s specific health needs and dietary habits. Gummies, capsules, soft gels, and tablets are not suitable for children under the age of 3.

Choose products from a reputable manufacturer with a proven track record in the supplement industry. Ensure that the company’s ingredients are supported by research and provide transparency through third-party testing results that verify their products meet high standards of quality, potency, and safety.

Depending on what works best for you and your child’s daily routine, a full serving of our supplements for kids can be divided into smaller amounts to be consumed throughout the day instead of all at once.

We recommend that children and teens consume our age-appropriate supplements with food, or as directed by your family’s healthcare professional. In general, consuming dietary supplements with food may help support better nutrient absorption.

We offer a variety of supplement products formulated for specific age ranges, including infants, children, and teens. Please refer to the product packaging’s Suggested Use section for detailed information regarding the appropriate age range of each product. Many of our dietary supplements for infants include Suggested Use information based on child weight to help ensure safe and accurate dosing. As a note, gummies, capsules, soft gels, and tablets are not suitable for children under the age of 3.